Forbes-com

Who are the Forbes' The Top Women Executives of Indian Heritage You Need to Know? Hint: One of them is me!

Ten years ago I was a writer at Forbes, now the magazine has included me in a piece about lady execs to watch. To say I am honored and humbled is an understatement. #Winning 

Ten years ago I worked at Forbes as a style writer. Now, the magazine has listed me as top executive you need to know. To say I am honored and humbled is an understatement. #Winning (Copy reads: Hitha Herzog (neé Prabhakar) is a powerhouse. "I …

Ten years ago I worked at Forbes as a style writer. Now, the magazine has listed me as top executive you need to know. To say I am honored and humbled is an understatement. #Winning 

(Copy reads: Hitha Herzog (neé Prabhakar) is a powerhouse. "I am in fierce competition with myself, meaning, I wake up every morning and think: how can I make what I did yesterday, better?" she says in her trademark enthusiasm. The New York-based author, investigative reporter and retail analyst is the Chief Research Officer of H Squared Research LLC, a data driven research firm for registered investment advisors, and is also a consumer spending columnist for US News and World Report.)

The cost of being high def HOT.

penelope2.jpg OK, so we all know celebs spend a TON on looking good, but the amount they spend during Oscars increases by 1000% especially when they know the world is watching them on high definition TV.  Last year I wrote a piece about this phenomenon for Forbes.com.  Stylists like Jennifer Rade (Angelina Jolie's stylist) can make up to $7,000 a day. Zoom whitening can cost you $1,000 for one sitting and a laser facial (to make sure you GLOW) can cost up to $600. And that's just the basics!! For a custom exercise regimen at a place like Peak Performance in NYC  it can run you up to $1,000 a week for private training sessions and a customized diet by celebrity nutritionist Oz Garcia will run you close to $12,000.  Ah the joys getting gorgeous...