spend

Black Friday starting with Best Buy

Oh hi. Yes I know I've been away from the blog for a while and with good reason. With Black Market Billions off to an awesome start, I've been asked to write more books (3 to be exact). I've also been soul searching. Details for all projects including my "summer of Hitha" TK, but first let's get to Best Buy. This is a retailer I've been following closely since 2010. Why? Because it was once the star of the S&P and one of the bellwether retail stock. Um, not any more. Former Best Buy CEO, Brian Dunn made some pretty crap choices in the merchandising, product mix and overall sales strategy of the store. The result? Shoppers now go to Best Buy (which was once a destination to PURCHASE all things electronic and tech) to price compare. Sales have been slowly dropping off. And internet superstore Amazon is taking market share away from Best Buy. So here's a question- do you go to Best Buy only to price compare? If you do you aren't alone and Best Buy executives are finally cluing in. Here's the thing- they don't think there is anything WRONG with the idea of "showrooming." In fact, when new CEO Hubert Joly presented his five step plan to get the company back on track at the investor day, showrooming was one area he wanted to focus on. Question is-- will it help or is it a case of "too little, too late?" The awesome Jeff Macke host of Yahoo! Finance show Breakout and I agree- the concept of a showroom is quickly becoming a thing of the past. And Best Buy better realize that-- FAST.